Startups Magazine

September 2021

This Founder Built a $1 Billion Brand ... By Giving Away $5 Gift Cards

By getting scrappy, Grove Collaborative's Stuart Landesberg learned big lessons.

Her Mom Sold Rice Cakes in a Refugee Camp. Now She Sells Her Mom's Hot Chili Sauce in Gourmet Grocery Stores. Her Mom Isn't Impressed... Yet.

As Lunar New Year celebrations begin, Lisa Tran tells the harrowing, inspiring story of her family's journey from Vietnam to Portland, Oregon, and reflects on the spirit of entrepreneurship that guided them every step of the way.

June 2021

Why (and How) Amazon Created the Kindle and Changed the Book Industry Forever

In this exclusive excerpt from the book 'Working Backwards,' longtime Amazon execs reveal how the company dealt with massive disruption ... and transformed itself as a result.

'Max' Brenner Was Pushed Out of His Own Company, Financially Destroyed, and Banned From Making Chocolate For Five Years. But He Learned: 'Hell Has Benefits.'

After a crushing legal battle, the founder was ousted from Max Brenner: Chocolate by the Bald Man, and forbidden from any new ventures for five years. Now he sees the darkest time in his life as a gift.

6 Ways to Grow With Limited Resources

Everyone has been forced to cut back in some way - but limitations can lead us to even greater growth. We asked six entrepreneurs: What unexpected benefits have you gotten from change?

March 2021

How Yes Way Rosé Won Over the Wine World

What started as a goofy Instagram account is now a fast-growing wine empire, thanks to its founders' ability to make its followers (and customers) feel like part of the conversation.

4 New Apps to Help You Manage Your Inbox

Email is useful but often unmanageable, which is why a new slate of apps are offering to help. We test them.

She Created the Tinder for Clothing. Then a $30 Million Competitor Came Along

How Madison Semarjian, who created her app Mada in college, is working to out-innovate a giant.

November 2020

Don't Obsess Over the Obstacles, Says the Founder of Schmidt's Naturals

Jaime Schmidt built and sold Schmidt's Naturals for millions. Her advice: Don't focus too much on the challenges ahead. Just get going.

Small Businesses Are Now Hiring Apprentices. Should You?

The old plumber and electrician trainee model has been reimagined for the new world -- and could be exactly what a startup needs.

Meet the Man Behind Burger King's and Popeyes' Viral Marketing Campaigns

Fernando Machado turned the fast-food giants into buzzy, relevant, always-on-point brands. Here's how.

August 2020

This Founder Gave Away Profits During the Pandemic - And His Company Thrived

How one counterintuitive decision by CEO Dave Colina boosted sports drink brand O2.

Why Long Hours and an Obsession With Efficiency Might Be Hurting Your Business

What if working long hours, living on Slack, and growing as fast as possible isn't the best way to run a business? The founders of Basecamp are pretty sure they have the answer.

How Much Should You Spend on Social Media Marketing?

It's a valuable tool, but don't forget about these other (sometimes free!) ways to reach your clients.

March 2020

A Strong Network Can Be Your Business's Best Safety Net

When I lost my job, I felt like I lost everything. But I hadn't. Here's how I built a network that helped me rebound even stronger.

Why This Entrepreneur Went from Independent Business Owner to Franchisee

By joining FastSigns, Nikki Taheri found a new world of support.

Why This Air Force Vet Became a Marco's Pizza Franchisee

The two careers have more in common than you'd think.

September 2019

With Girlboss, Sophia Amoruso Is Using Past Failures to Fuel Her Latest Success

And she's launching a brand new social network to help other women thrive.

To Succeed, Just Follow This Six-Step Plan

Stuck trying to figure out what's next? Just start moving.

The Best Ideas Are the Ones That Make the Least Sense

Think business is all about rational thought and logic? Think again -- and to find the biggest, best ideas, start thinking way outside the box.

June 2019

11 Entrepreneurs Who Broke All the Rules-and Achieved Great Success

Rules are made to be broken, right? Take inspiration from these founders, who trusted their gut and reaped the benefits.

Our Top 10 Franchise Categories for 2019

From fresh industries to the established spaces that show no signs of slowing down, here are the 10 franchise categories we believe will boom in 2019.

Five Ways to Finance a Franchise

Franchisees share how they pulled together the cash to open their own franchise.

March 2019

How Coworking Space The Wing Has Helped Women Soar

Audrey Gelman opened the coworking space The Wing to give women a place to collaborate and grow their ideas. A powerful community has followed.

Meet the New Bosses: How These Entrepreneurs Under 20 Are Changing Industries

The next generation isn't coming. It's already here. These are nine young entrepreneurs, including our September issue cover star, worth watching.

The Founder of Miss Jessie's Got Retail Placement by Asking a Stock Boy for Intel

After an entrepreneurial failure, Miko Branch launched a new business out of necessity -- and identified a lucrative, underserved market in the haircare industry.