Karen Spaeder

Karen Spaeder

Entrepreneur Leadership Network Writer
VP of Communications

Karen Spaeder is the VP of Communications for Rallio, where she manages internal and external communications, public relations and the Rallio blog. A former editor and writer at Entrepreneur, and a certified yoga instructor, Karen is an expert in marketing, social media and mind-body wellness.


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Going Local: Why Franchisees Shouldn't Rely on Parent Brands' Social Media Marketing

National social media campaigns may drive awareness, but hyper-local campaigns actually drive business. Franchisees shouldn't overlook that.

The 6 Simple Steps of Running a Successful Social Media Contest

How to boost engagement, gain new followers and jumpstart marketing efforts with this tested social media outreach strategy.

Top 5 Social Media Marketing Pitfalls

Avoid these common mistakes to enhance your reach and prowess.

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